I recently used acquia.com to demonstrate how to increase site traffic on a Drupal website by improving the online marketing. This conversation made me think that I could share some of the key things I do on acquia.com with other Drupal site managers. For starters, SEO, or search engine optimization, is a huge focus for me and there are some great tools in Drupal to help with this.
Please start by enabling clean URLs within your system settings. It’s easy. Just a check box.