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by Ryan MacInnis
Here are some of the past week's highlights from DigitalDisruption.com, Acquia's portal for examining the impact of digital disruption.
Meet Jonathan Stephen, Head of Mobile and Emerging Tech at JetBlue
I had the pleasure of chatting with Jonathan Stephen, the Head of Mobile and Emerging Technologies at JetBlue.
We talked about the shifts and strategies that are coming with brands embracing mobile as well as how JetBlue is leveraging this platform. Mobile is becoming a vital, emerging disruptor to brands and industries on a global scale, but have you made it as strong as it needs to be in order to engage consumers and build brand loyalty?
Check out our chat!
It's Time for VCs to Stop Investing in "Internet" Startups and Start Investing in "Tech"
All important innovations take place beyond the borders of established disciplines and industries. Truly disruptive technology often heralds the creation of an entirely new industry, or bridges two previously disparate ones. If venture capitalists and other investors want to foster true innovation and move society forward while also making a profit, they will need to turn down the volume on the hype machine and start taking the right kind of risks.
7 Social Marketing Trends To Watch In 2014
2013 was a huge year for social marketing, and in 2014 we’ll see ever-richer digital marketing opportunities, including optimized photo and video ads and a chance to take social beyond the confines of the social network.
Uber And Disruption
2013 was the year that Uber disrupted the way we traveled, by offering a more convenient way of requesting a taxi or car service all through the press of a button inside the app. But this industry seemed to be destined for disruption.
Continue to tune in for weekly wrap-ups, and be sure to subscribe to DigitalDisruption.com’s RSS feed for innovative examples of business change in the digital age.