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Posted on by Jeremy (not verified).

I'd written quite a long reply to your reply, but I was waffling so I ditched it ;)

In essence, what I was trying to write was that you seem to be mixing up looking and buying.

I agree wholeheartedly with this:

> Don’t buy Adobe CQ because of an analyst report, or a flashy sales demo, or because some company 1000x the size of your company successfully uses it.

But all of this not so much:

> I’m most surprised when I see so-called “mid-market” prospects looking at Adobe CQ.

> I wonder why many mid-market companies look at CQ?

> Instead, look closely at your requirements and evaluate products that best match your needs.

> mid-market companies are often looking at it for the wrong reasons

Why not look at Adobe? Surely the best way to understand if any product best matches your needs is to look more closely at it? No salesperson will engage with an opportunity if there's not a good fit on both sides (or at least they shouldn't - I have experience with another vendor where this often wasn't the case).

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