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The Power of OpenSaaS at Warner Music Group

In this video, Ryan Garner, vice president of direct-to-consumer services at Warner Music Group, talks about the decision to select Drupal Gardens as a platform for artist websites, the partnership with both Acquia and Amazon and the power of OpenSaaS.
Also read our blog post about this project: http://www.acquia.com/blog/power-opensaas-warner-music-group

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Monday, May 7, 2012
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Click to see video transcript

Ryan Garner: Hi. I’m Ryan Garner, Vice President of Direct Consumer Services at Warner Music Group. I run a group that Warner did build, and operates all of our artist websites. Today, within Warner, we have a number of different labels within the company: Warner Brothers Records, Atlantic Records, our label in Nashville, and for a long time all of these labels have been using different technologies for their artist web platforms. I’m proud to say that we’re in the process of migrating the entire company, and all its artist websites which numbers between 300 and 350 websites, over to Drupal.

In the decision to move the entire company and all its other divisions over to Drupal really came about because of Acquia, and believing and seeing in Acquia that there’s a partner there who knows and whose core competency is to scale, secure, upgrade, host, manage, provide helpdesk and great fix support for Drupal at an enterprise level.

So Warner Music Group today has begun a relationship to move all of its artist websites over to a new product called Enterprise Gardens, and I’m very excited about this relationship. We’re kind of creating or defining a model of OpenSaaS and to me, that’s the best of both worlds. For a company like Warner’s, again, it’s not an engineering company having SaaS products that are managed by engineering and development organizations whose core competency it is to provide these products makes complete sense. But the challenge with SaaS has been that these products are often proprietary and when the organizations that run them or provide them to us either go out of business or decide to move in a different direction with their platforms, etc., it leaves us in a very awkward spot and leaves us in a place where we’re not in control of the platforms we’re using; and now you introduce this concept of open. So OpenSaaS is this idea that you can have a product company, you can have an engineering company providing a platform to you and at the same time that it can be built on open source technologies. So should something happen in the relationship or should that company not want to support that business line anymore, you can find another vendor for it; it’s open.

Warner is using Amazon web services in a number of ways. We are a biggie C2 customer, we’re a big S3 customer and a biggie BS customer. Interestingly enough, though, the way that it works for us is Acquia is actually administering that relationship and managing that relationship on our behalf; so through Acquia and through this three-party relationship and this concept of open sass with Enterprise Gardens, we’re leveraging the Amazon to run all of our websites.

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