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Sign up for free Drupal for project managers - mini-course

Are you a project manager working for a company adopting Drupal? Are you new to managing Drupal projects? This course is the right one for you! This course follows the life cycle of a Drupal project from start to finish and back again and is based on our full day Drupal for Project Manager’s course. I did a call-out internally for co-teachers on this course, and I was delighted by the response. In fact, the materials for the course reference a book chapter by Amye Scavarda... More

Drupal's Impact on Higher Education will be Reflected at DrupalCon

Nearly 20% of the registered attendees at next week’s DrupalCon are from higher education institutions. Will you be one of them? Drupal is having a major impact in higher education and based on the registration list alone it appears that the higher education community will have a major impact on DrupalCon. The sheer number of schools represented, the diversity of the institutions in terms of size and scope, and the range of titles and responsibilities of individuals from those schools all point to next week being a great opportunity to share best practices, network with peers, and learn... More

Voices of Drupal Camp Alpe-Adria 2013

Here are the highlights from a few of the conversations I had with attendees of the 2013 Drupal Camp Alpe-Adria, held in April in Ljubljana, Slovenia. The camp was a wild success and attracted a large, international crowd. I'll post a couple more interviews I did at this event in coming weeks. Josef Dabernig Dasjo is an active Drupalist from Austria. He was part of the Drupal Austria Roadshow in 2012 and was part of the... More

Weather.com Moving to Drupal

Today, I am proud to announce that one of the highest profile websites in the world, Weather.com, will be joining the Drupal community. With 100 million unique visitors per month, to my knowledge, Weather.com will be the highest traffic Drupal site in existence, validating the open source content management system's power and flexibility within the high-traffic website landscape. It is easy to understand why Weather.com, based in Atlanta, Ga., though barely... More

Dream It. Drupal It. (Develop It!) DrupalCon.

Hey developers ~ new, experienced or otherwise, undecided! DrupalCon Portland is just around the corner — have you thought about the week and what you want to accomplish? Keynotes, sessions, a new job, and "people to see" are certainly popular options. As one colleague put it, "Spending time with all the cool, smart people that I talk to online." Maybe just making sure you have some of these ten things to bring with you to Con is all you can muster right now. If you're attending, here's the... More

Top 3 Ways to Ensure Your Outbound Sales Team Isn’t Sent Home Crying

The buyer’s journey is changing. Sales and Marketing used to be able to control their brand’s messaging and value proposition through the limited number of mass communication channels (such as network TV, commercial radio, newspapers, and even email, website, and banner advertising into the mid-2000s). Social media and other forms of user-generated content, though, have revolutionized how buyers research, evaluate, and select business partners. In fact, Sirius Decisions says that as much as 70% of the buyer’s journey now happens... More

Listening to your own marketing or your vendor’s?

Let's look at the hot topic of personalization. I get enquiries about this, almost on a daily basis. And I fully agree that it can be a powerful tool to engage customers and increase your conversion rate. But before you go into the perilous journey of personalization you need to get all of the other things right. Why would you personalize content when your content sucks? Bad content is bad content, personalized or not! Why would you personalize content when your team cannot deal with the overhead of managing this? It will end up annoying your customers and have an adverse effect on conversion... More

Building an Association Site on Drupal Commons 3.0

When the team at Blue Coda first began thinking about launching a new community website for the 60,000-member National Apartment Association (NAA), we kept our options open. The NAA, America's leading advocate for quality rental housing, required a bold new web presence with an integrated yet extensive and dynamic community. We were intent on creating a great, new digital experience for the NAA. Given the overall complexity of the new site and our relatively tight timeline for delivery,... More

Drupal Camp Scotland 2013 Double-Header

This week's podcast features two Drupal Scots: Duncan Davidson (recorded live in a back alley right after Drupal Camp Scotland 2013) and Brian Ward (recorded via Skype, post-event). Duncan is the Scottish regional manager and UK Professional Services Manager for i-KOS and Brian is a developer at heehaw.digital in Edinburgh. I apologise for the slight audio deficiencies that crop up in both recordings. Meet Duncan Davidson Duncan has been involved in running the... More

Acquia Cloud Free Tier - Exclusive access at DrupalCon Portland

This DrupalCon is going to be super exciting. This DrupalCon, the Acquia Cloud team is offering exclusive community access to the Acquia cloud free tier. What’s that??? Free you ask, well yes it is. Acquia Cloud Free Tier has all the capabilities of cloud hosting but even better, because you don’t have to pay for it. Each free tier subscription comes with two separate Dev and Stage environments. It also includes all the goodies that Acquia Network comes with like Insight, Acquia Search, Mollom etc. With free tier, you get access to an additional interface Cloud API which lets you do most... More

Adobe Just Killed Traditional Software Licensing

At today’s Adobe Max Conference, Adobe announced that they would stop selling traditional shrink-wrap licenses of Adobe Creative Suite products – Photoshop, Flash, Dreamweaver, etc. Now it’s all about the Creative Cloud and its subscription-licensing model. You can no longer buy the Adobe Creative Suite; you can only subscribe to the Creative Cloud as a monthly or annual subscription. In other words, Adobe just... More

Let's Get Personal: The Basics

Personalization is as old as marketing itself. Give each customer what they want, how they want it, when they want it. New technologies, platforms, and devices give us the tools to reinvent this venerable approach, expanding its reach and effectiveness. To wring the maximum value out of personalization, you have to track your results, constantly re-evaluate what you are doing, and adjust your strategy accordingly. In Part One of this 5-part series on personalization, we'll start with the broad strokes. Personalization: The Basics At a "Future of Marketing" virtual conference a few years ago... More

Dream It. Drupal It. (Drink It!) DrupalCon.

Can you believe that DrupalCon is less than a month away? I certainly can't! This year, DrupalCon is taking over Portland, Oregon, the home of the Drupal Association, our west-coast office, as well as a burgeoning open source community.  For those of you unfamiliar with DrupalCon, it is an international event that brings together the people who... More

The State of COD

Many people have asked how COD, otherwise known as the Conference Organizing Distribution, is going. Currently its a community supported project, with lots of great new features going into the 7.x branch! This weekend, Acquia was at Linuxfest Northwest (LFNW, http://www.linuxfestnorthwest.org), a regional conference of about 1500 open source enthusiasts, and COD was running behind the scenes to help make the fest run as smoothly as possible. The current status of Alpha 2: LFNW is running of the alpha2 version of COD 7, the most recent release... More

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