Frederik Demets

Solutions Architect
Acquia, Inc.

Recent blog posts

Posted on Friday, April 4, 2014 - 07:54
Being part of Acquia’s Solutions Architecture team gives me unique insight into the changing landscape of Digital Marketing and the Internet in general. People are scrambling to get shiny new tools in place to be able to cope with the speed at which More...
Posted on Monday, May 13, 2013 - 05:54
Let's look at the hot topic of personalization. I get enquiries about this, almost on a daily basis. And I fully agree that it can be a powerful tool to engage customers and increase your conversion rate. But before you go into the perilous journey More...
Posted on Friday, April 19, 2013 - 08:35
Part of being a member of the Acquia Solutions Architecture team is coming up with creative solutions on a daily basis. When discussing a certain use case, usually our team comes up with at least 4 different ways of solving a particular problem in More...